Florists can now opt for sustainable OASIS® products at Plantion. Chris Martens, general manager of Smithers-Oasis Benelux, shares more good news. ‘Our organic foam products are now cheaper than conventional green substrates.’
Why include additional organic products?
‘We want to make it easy for florists to become more sustainable. This means there must be plenty of sizes and shapes of organic foam available which can be delivered quickly.’
What do these new products add?
‘They were developed following talks with florists who have the Sustainable Florist certificate. The survival of florists is crucial for us because without them, we don’t exist either.’
How can the brown organic foam be cheaper than the green?
‘Although the production of OASIS® BIO floral foam is more expensive for us, we still offer it cheaper. It has to be affordable.’
Is the organic foam comparable with OASIS® TerraBrick®?
‘OASIS® TerraBrick® is a totally different product. Our organic foam offers the same properties as conventional substrates, with the added advantage of being biodegradable.’
Is it just about floral foam?
‘Our FloraLife® flower food is also sustainable. This keeps flowers fresh for longer and reduces their need for water. In addition, the bags are made of paper and our FloraLife® Silicon Free Leafshine contains only natural oils.’
What else can we expect?
‘Sustainability is not an end product but rather a process. We have been working on this since 2015. Together with Plantion and VBW, we will continue down this road.’